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- Partner Carton Donofrio Partners' commercial "Brain Surgeon" for client Sprint/Shentel, selected to be featured... http://t.co/obYNrHRq 2012/05/19
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- Re-imagining Coca-Cola's "Hilltop". Watch how Harvey Gabor the original art director of "Hilltop" works with... http://t.co/9gq3Char 2012/05/17
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Monthly Archives: November 2011
neuromarketing – good as long as it doesn’t fall into the hands of dr. evil
Contributor: Luka Birkić, Croatia Have you ever wondered why your friend almost religiously buys only Apple products and rolls his eyes in disdain whenever he is confronted with another brand? Or (the most obvious example), why people are so fiercely loyal to either Coca-Cola … Continue reading
Posted in Advertising
Tagged Apple, branding, Coke, Microsoft, neuromarketing, Pepsi, yahoo
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branding charity
Contributor: Natasha Fish, London Last month, all over the world people were supporting Breast Cancer Awareness Month, an annual international health campaign organised by major breast cancer charities every October. Over four weeks these independent organisations hope to increase awareness … Continue reading
Posted in Advertising
Tagged Breast Cancer Awareness, Charity, London MoonWalk, Race for Life
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